Supported by communication based on nutritional facts
Helps to position yourself as a specialist in healthy bakery products
Rich in fibres
Limited in salt amount
Reduced in fat and/or sugar if it concerns rich bakery products
Multigrain and seeded breads provide just the experience consumers are looking for with regards to taste and texture. Based on a global study of 6,400 consumers worldwide, health & wellness is a trend that will continue to accumulate traction. People want their food to contain as many natural ingredients as possible. 65% of US consumers are reading labels for ingredients and nutritional value. In today’s climate, the consumer values a variety of healthy products that taste delicious!